Speed Merchants

Before factory teams and sponsorships dominated racing, men like Don Burns turned their small dealerships into sanctuaries for dreamers and builders. These were the privateers—self-funded racers who tuned their own machines and took on giants with grit and heart.

Through archival footage and firsthand accounts, Speed Merchants revives the golden age of Southern California motorsport. A cinematic journey into the spirit of independence that forged a culture still racing forward today.